MEDIA ADVISORY: For Immediate Release
CONTACT: Aaron H. Emery MaRS Centre for Impact Investing,
email@example.com 416.673.8200 x2038 or 647.235.6461
8 Canadian Businesses Honoured as ‘Best for the World’
Global movement recognizes Canadian leaders
May 29, 2013: Wayne, PA
Today, 63 companies across 30 industries and 11 countries were recognized for creating the most
positive environmental impact by the nonprofit B Lab, with the release of the ‘B Corp Best for the
Environment List’, a second installment in its ‘B Corp Best for the World’ series.
Among the 63 companies recognized are eight Canadian businesses:
Bullfrog Power (ON)
Climate Smart Business (BC)
SMART Watering Systems (ON)
Alterrus Systems (BC)
BluPlanet Recycling (AB)
Saul Good Gift Co (BC)
Water Power Group (ON)
The ‘B Corp Best for the Environment List’ honours businesses that earned an overall score in the top
10% of all Certified B Corporations for their positive environmental impact, as measured by the B
Impact Assessment, a comprehensive assessment used by more than 8,000 businesses to measure
their impact on their workers, community, and the environment.
“With so many companies marketing themselves as ‘green’, it’s important to honour those
walking the talk,” said Jay Coen Gilbert, co-founder of B Lab, the nonprofit organization that
certifies B Corporations and governs the B Impact Assessment. “The B Corp Best for the Environment
honorees have proven they’re the best of the best by meeting rigorous, comprehensive third party
standards consumers can trust.”
Senior V.P. of Operations for Bullfrog Power, Ron Seftel notes the fact “That a majority of Canadian
B Corps on this year’s list are bullfrogpowered demonstrates both that Bullfrog’s customers are
leaders on the environment and that choosing clean, renewable energy is an important part of a
comprehensive sustainability strategy.”
Each honoured company is a Certified B Corporation, a new type of company that uses the power of
business for good and meets rigorous standards of overall social and environmental performance,
accountability, and transparency. Today there are nearly 750 Certified B Corporations across 60
industries and 25 countries, unified by the common goal to redefine success in business.
B Lab (www.bcorporation.net) is a nonprofit organization that serves a global movement to redefine
success in business. It’s vision is that one day all companies will compete not only to be the best in the
world, but best for the world.
MaRS Centre for Impact Investing is a social finance hub and project incubator that acts as a neutral
collaboration space for all sectors–government, community, and private–to strengthen our collective
ability to mobilize private capital for public good. There are currently 71 Canadian B Corporations.
The MaRS Centre for Impact Investing in Toronto acts as the Canadian B Lab hub driving local growth.
For more information or contacts for individual organizations, please reach out to Aaron H. Emery at
firstname.lastname@example.org , (416) 673.8200 x 2038 or 647.235.6461.
2013 ‘Best For the Environment’ Honorees
Small Businesses (10-49 Employees)
Bullfrog Power – Bullfrog Power, Inc. offers renewable power and electricity generation and
Climatesmart Business, Inc. – Climate Smart Businesses Inc. provides training and software tools for
businesses to measure their carbon footprint and identify key opportunities for cost, energy, and
SMART Watering Systems Inc. – SMART Watering Systems is a water efficiency consulting firm and a
“hands on” irrigation water management company that works with municipalities, parks departments,
architects and property managers to reduce potable water use on landscapes.
Micro-Enterprises (<10 Employees)
Alterrus Systems Inc. – Alterrus Systems Inc. is the recognized world leader in the development,
manufacturing and integration of proprietary vertical farming systems for global markets.
BluPlanet Recycling Inc. – BluPlanet Recycling is Calgary, Canada’s, premier provider of mixedmaterials
(co-mingled) recycling collection services for both multi-family residential and commercial
REfficient Inc. – REfficient is an online marketplace enabling service providers to go shopping in other
companies’ surplus inventory for reliable telecom and audiovisual equipment at significant discounts.
Saul Good Gift Co – Saul Good Gift Co. is a gift basket company providing customized gourmet and
organic corporate gift solutions.
Water Power Group LP – Water Power Group develops small run-of-river hydropower projects in
partnership with local & Aboriginal communities.